Puerto Vallarta captures the best of Mexico’s coastal charm. Cobblestone streets lead to golden beaches, while art-filled boardwalks meet lush river islands. Daily life flows to the rhythm of ocean waves, and the sunsets seem to last a bit longer.
At the heart of this lively destination is the Romantic Zone, or Viejo Vallarta. This neighbourhood feels both timeless and vibrant. Here, old-world architecture meets busy cafés, beach days turn into salsa-filled nights, and visitors and locals mingle easily. From the sandy shores of Playa Los Muertos to the colourful artisan markets of Isla Cuale, this part of Puerto Vallarta combines tradition and modern energy effortlessly. It’s a must-see highlight of the city. Whether you enjoy vibrant nightlife, quiet cultural spots, or meaningful nature experiences, the city offers something memorable for every traveller looking for a mix of authenticity and atmosphere.
1.Viejo Vallarta (Old Town), Romantic Zone
The Romantic Zone, also known as Viejo Vallarta or Old Vallarta, is one of Puerto Vallarta’s most attractive neighbourhoods. Its cobblestone streets, lively atmosphere, and colorful buildings create a beautiful setting that mixes old-world charm with modern appeal. The area easily blends authentic Mexican culture with a bustling contemporary scene, making it popular with both locals and international visitors. This part of the city has a friendly vibe. Here, traditional lifestyles combine with a dynamic expat community. Its dining options are among the finest in the city, drawing food lovers who seek quality local dishes. Once night falls, the district becomes a nightlife hotspot, featuring everything from cozy lounges to lively clubs, catering to different tastes.
Playa Los Muertos, located in the Romantic Zone, attracts beachgoers with its soft golden sands and a lively backdrop of restaurants and bars. The beach is great for sunbathing, enjoying traditional drinks like micheladas, or simply soaking in the vibrant environment. Nearby, the famous Los Muertos Pier stretches into the ocean, providing panoramic views, a popular walking path, and access to water taxis that take visitors to other nearby beaches such as Las Ánimas, Mismaloya, and Yelapa. Olas Altas Street adds to the area’s charm with its variety of restaurants, cafés, boutiques, and nightlife spots. At the same time, Isla Cuale, or Cuale River Island, offers a peaceful retreat right in the town’s center.
2.The Malecon
Running along Puerto Vallarta’s coastline, the Malecon is a lively mile-long boardwalk that serves as both a cultural and recreational hub for the city. This oceanfront promenade attracts residents and tourists alike with its stunning sea views, artistic landmarks, and frequent street performances. It is the center of the city’s public life and stays vibrant well into the evening.
Visitors can easily walk from the Malecon to the Romantic Zone, with the journey usually taking about 15 to 20 minutes, depending on how often one stops to enjoy the sights. The walk is especially pleasant at sunset, offering some of the best views in the area. Along the way, people come across striking sculptures, spontaneous performances by street artists, and stalls featuring local artisans’ work. The Malecon is also a culinary hotspot for street food enthusiasts. Many locals and tourists savour classic Mexican snacks like elote and esquites, tamales, and churros. These treats, combined with the boardwalk’s vibrant cultural atmosphere and coastal breeze, create a memorable experience that captures the essence of Puerto Vallarta.
3.Release Baby Sea Turtles
Among the many meaningful experiences in Puerto Vallarta, taking part in a baby sea turtle release is especially memorable. This conservation activity happens at sunset to lower the risk of predation since birds are no longer feeding. It creates a beautiful and emotional atmosphere as the hatchlings embark on their first journey to the ocean. Olive Ridley sea turtles return to these shores each year to lay their eggs, with each turtle averaging about 100 eggs. Sadly, increasing tourism and development along the coast threaten nesting areas, which affects hatchling survival. Only about one in 100 hatchlings survives.
To help, several turtle sanctuaries and conservation groups work in and around Puerto Vallarta. These organizations protect nests, monitor hatchlings, and arrange guided releases that allow travellers to help safeguard this endangered species. Taking part in a release not only creates lasting memories but also directly supports conservation efforts. This helps ensure these gentle creatures keep coming back year after year.
4.Visit the Church of Our Lady of Guadalupe
Located in the center of downtown Puerto Vallarta, the Church of Our Lady of Guadalupe is a remarkable architectural landmark. Its iconic tower topped with a crown makes it a cherished site for both visitors and locals. One of its most captivating features is how sunlight filters through the stained-glass windows, casting bright colours across the altar. This peaceful moment often provides visitors with a chance to reflect quietly.
