Catch-20

The Victoria’s Secret 2016 show in Paris was the world’s most expensive fashion show — worth $20 million.

Models on the runway at the Victoria’s Secret 2016 show in Paris
Photo: courtesy Victoria’s Secret
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If you think that the Fantasy bra at a Victoria’s Secret show is the most expensive thing to be won on the ramp, we have got news for you. Sample this. For the 2016 show that took 18 months of preparation, 82 looks were put together, even as 43 pairs of wings were created. The total cost for the show was $20 million, winning a spot as the most expensive show in the history of fashion. Remember the look Bella Hadid gave The Weeknd? Yes, we are talking about that one. The Victoria’s Secret show that was held at the Grand Palais in the French capital witnessed an army of people erecting the set up. They had just two weeks in their hands. A total of 45 trucks carrying equipments and security were deployed. Let’s not talk about models’ paychecks. Hint: it was in six figures.

What: Victoria’s Secret 2016 show, the world’s most expensive fashion show. Worth: $20 million.

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From the March 2018 issue of L’Officiel India.

Sureena Dalal

Writing for L’Officiel India.

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