It's Got the Generation Alpha Nod

Hey there, time travelers! Ready to hop back on the nostalgia train? We've journeyed through the wild and wacky trends of the 00s up to 2011, but buckle up because Generation Alpha is here to shake things up. Remember those eyebrow-raising trends? Well, they might just be making a comeback. So, let's dive in, reminisce, and maybe even adopt some retro beauty tips. There is no need to delay, let's make April a blast as we celebrate turning 23!

Thick Brows, Thin Patience ft. Cara Delevingne

In 2012, the reign of "the thinner, the better" in eyebrows met its match with the entrance of the stunning model Cara. Blessed with naturally full and lush brows, she and her fellow brow icons encouraged us to bid farewell to our tweezers and embrace the growth. For those lacking in the brow department, they began filling in with powders and taming with a touch of brow gel.

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Fast forward to today, the vibe is still strong - now we've just got a whole buffet of options: feathered brows, bold colors, and more. But one thing's for sure - thick and fabulous still reigns supreme!

Fast forward to today, the vibe is still strong - now we've just got a whole buffet of options: feathered brows, bold colors, and more.

I Woke Up Like This ft.

In the beauty world, it's like we hit rewind and brought back the "I woke up like this" vibe from 2013! Remember when our feeds were flooded with selfies sporting that effortless glow? Yep, that's the era we're talking about - soft glam all the way! Jennifer Lawrence was the reigning queen, stealing hearts with her Oscars look that we're still swooning over.

So, what's the secret sauce to rock this trend? Just drench yourself in water, slap on some moisturizer, and dab on a bit of concealer - voila! And it wasn't just celebs; designers like Burberry, DKNY, Chloé, Lanvin, Alexander Wang, and a bunch more were all about celebrating natural, radiant skin.

Vibrant Lips ft. Hilary Duff

In 2014, orange took the fashion world by storm, dethroning red as the reigning lip color. But it wasn't just orange; we witnessed a spectrum of lip shades, from rich wines to delectable chocolates. This hue didn't just walk down the runways of New York, London, Milan, and Paris Fashion Weeks; it also stole the spotlight on red carpets, adorning the lips of countless celebrities.

Even now, a decade later, we can recall at least twenty models, actresses, and singers flaunting these shades at events and premieres. One enduring image is Hilary Duff, who rocked an electric orange lip at the iHeartRadio Music Awards, pairing it with a loose topknot that let her lips steal the show.

Winging It Like A Pro ft. Taylor Swift

In 2015, it seemed like every teen out there was ditching school with an edgy vibe, rocking those rebellious dark eyes and slaying with the winged liner! Winged eyeliner was the ultimate trend, bringing massive glam and flattering looks to the scene. And the best part? You could wing it any way you wanted! Whether it was a fierce cat eye, a sharp square liner, bold graphic lines, or experimenting with different colors, the options were endless!

Enter Taylor Swift, the queen of 2015, who absolutely owned the cat eye game at every event she graced. Remember when she crooned, “Draw the cat eye, sharp enough to kill a man”? Little did she know, she was setting the stage for the next big thing: the reverse eyeliner trend! Yup, forget about applying liner on your upper lash line – it was all about flipping the script and rocking that drama on your lower lash line instead. Taylor inadvertently gave us the underlining trend, making our eyes pop with even more intensity!

Cheekbones That Can Cut Glass ft. Joan Smalls

Who remembers the days of contour powders ruling the beauty world back in 2016? We had limited options, and fewer shades in our palettes, and the struggle was real. But fast forward to today, and we've got contour sticks and all sorts of tricks up our sleeves to sculpt that envy-worthy jawline without breaking a sweat (or doing a single crunch).

Leading the charge in this beauty revolution are icons like Joan Smalls and, for the Gen Z crew, Bella Hadid. Gone are the days of awkwardly puckering our faces to find those cheekbone hollows. Now, achieving that perfectly chiseled look is as easy as pie, with no more pouty faces required!

Pop Of Color ft. Kristen Stewart

Blushes have been our ride-or-die, with us slapping them on generously. But let's rewind to 2017, the year when bold blushes stole the spotlight. After the era of contouring, it was time for our faces to pop with depth and glam, and blushes jumped onto the scene. They were everywhere, whether you went all-out disco diva or opted for a more subtle flush from cheek to temple.

We all recall the tip we shared about swirling that powder blush from cheekbones to temples for a fierce, sculpted look. And who could forget Kristen Stewart? She's the one who reignited our love affair with bright pink blushes!

Sunkissed Lids ft. Vanessa Hudgens

Ah, the era when everyone aimed to rival the brilliance of the sun with their eye makeup! 2018 marked the reign of Sunset Eyes, where warm hues of oranges, browns, burnt reds, purples, and blacks collided to create mesmerizing looks. Social media was ablaze with makeup influencers embracing this trend with gusto!

And who could forget the dazzling entrance of Vanessa Hudgens into this trend? At the Moschino Cruise 2018 show, she rocked a stunning blown-out canary-colored eyeshadow paired with a red liner cut crease, stealing the spotlight in the most glamorous fashion possible!

Glistening like dewdrops ft. Kim Kardashian

In 2019, the Kardashian-Jenner crew ruled the roost, not just in the realm of makeup. Those sisters were everywhere, but it was Kimberly who dropped the beauty bombshell at the Met Gala. Enter the Wet and Glossy glam, stealing the spotlight. Matching the dress hues, the makeup vibe was all about that monochromatic, dewy, sun-kissed glow.

To rock this look today, it's all about skin prep – hydration is key, along with dewy products galore. And don't forget the highlighter, it's the star of the show! That iconic look from 2019? It's etched in our memories, living rent-free in our minds, and it's not going anywhere!

Lashes 11/10 ft. Kylie Jenner

With half your face sporting a stylish mask, all gazes zeroed in on those peepers, especially in 2020 when lashes took center stage and became the talk of the town. Fast forward to now, and lash extensions are all the rage, making eyes pop like never before. Clumpy lashes used to be a no-no, but behold the rise of spider lashes – it's the intentional trend you gotta rock!

Despite the frights of 2020 with everyone locked indoors due to COVID-19, one celebrity who kept the glam train chugging was none other than Kylie Jenner. She's been slaying the lash game since forever, way before it was the hottest thing on the block.

Subtle Yet Stunning ft. Lana Condor

In 2021, the phrase "less is more" became the mantra of style! As we emerged from the COVID-19 cocoon, we found joy in simplicity. Gone were the days of over-the-top glam, replaced by a wave of soft, natural beauty. Even the glitzy red carpets and high-fashion runways embraced this laid-back vibe, showcasing killer soft-glam looks.

Remember when the star of "To All the Boys I've Loved Before" blessed our feeds with those flawless soft-glam selfies? That was the epitome of effortless beauty! Think neutral eyes, flawless foundation that leaves no trace, and lips adorned with subtle nude hues. Ah, perfection!

Eyes That Shimmer ft. Gigi Hadid

Who knew Maddy from Euphoria would shake up the fashion and beauty scene like a glittery tornado? Her divine style and fearless makeup choices had everyone scrambling to copy her. Little did she know, she birthed a whole new wave of beauty trends in 2022. Suddenly, eye gems and crystals were sparkling all over the red carpet, turning heads and stealing the spotlight. It was like a dazzling carnival, and we were totally here for it!

Our ultimate crush? Gigi Hadid, of course! Those eye crystals and gems? Talk about making a bold statement! They turned up the glam factor to infinity and beyond. With these sparkly accessories, the possibilities were endless – from dramatic cut creases to eyebrow extravaganzas, 2022 was a feast for the eyes.

Glazed Donut Skin ft. Hailey Bieber

The Rhode Island royalty gifted us the ultimate beauty craze of 2023, sending everyone on a wild chase to achieve it – the coveted "glass skin" or the dewy, glazed donut-esque complexion. Leading the charge was none other than Hailey Bieber, who kickstarted the frenzy. Even today, this trend reigns supreme.

Bieber's skincare wizardry? It's all about her routine and a little magic potion called tretinoin, which she swears by for that natural glow, even on bare skin days. Her secret arsenal? A treasure trove of Korean skincare goodies and tools, all working their magic to lay down the perfect canvas for makeup!