Ride to Riverdale

Archie Andrews’ affability, Betty Cooper’s amiability, the highbrow life of Veronica Lodge, Reggie’s debonair drive and Jughead’s jovial liaison with food, these characters have been word-ballooning our teenage years with their idiosyncrasies. We recreate Riverdale with five designers who reimagine our favourite characters in the iconic Archie comic’s makeover.

Reggie Mantle, by Armaan Randhawa & Aiman Agha (Armaan Aiman)

“We have tried to give Reggie a trendy look from our latest collection named ‘#eclipse’. We hunted to rub some of our fantastic wolf charm on him to get him a little lucky with Betty and Veronica. Jughead is our favourite out of all characters from this collection as he is a food-oholic like us!”

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Archie Andrews, by Diya Aroraa & Rajvir Aroraa (DiyaRajvvir)

“Riverdale characters from the 1941 origin Archie comic book series, has been etched in our memory. It has existed for generations and a lot of things have changed in terms of fashion and trends now. There is a talk of the new American sitcom show and we were very excited when L”Officiel presented us this opportunity to sketch the lead role. Keeping in mind, Archie’s wholesome, simplistic and genuine good looks, we have given him two styles: a futuristic jacket with high boots, to make him look sleek and hip. In the second look, we have given him tapered trousers with a colourful jacket for day wear, to go with his flaming red hair and toothy grin. It complements his cool personality!”

Jughead Jones, by Swapnil Shinde

“Jughead is seen here wearing cotton silk Patiala pants, faux leather motorcycle jacket and an ivory kurta shirt. Thanks to Project Runway I finally know my personal sense of style and I relate to Jughead and Betty as characters. Thus, for me to give Jughead a look that I wear for myself was apt!”

Veronica Lodge, by Suman Bhat (Lola by Suman B)

“This particular outfit that’s been designed for Veronica is a bias flare jumpsuit. I thought of giving her a look that’s a serene balance between fluid-structured and elegant-contemporary, which is something that reflects the brand's aesthetic. It is in tune with Veronica’s personality of being sensual, sexy and bold. It’s a plus that it comes together in her favourite colour, red. The character I admire from Archie has always been Betty Cooper. She’s the one I relate to, the most.”

Betty Cooper, by Sonali Pamnani (The Meraki Project)

“Betty has always been the character I relate to the most, from the Archie comic strip. She is portrayed as a beautiful, smart, funny, tomboyish girl. Keeping that in mind, I designed a black Ikat shirtdress for her, paired with white sneakers. The Meraki Project is about fuss-free clothing, which enhances a person’s personality instead of overpowering it, and that’s why, I”ve played around with the sizing of the print, its placement and adding a hint of colour, but keeping the lines minimal and clean.”

From the January 2016 issue of L’Officiel India.